Your brand lies at the core of everything you do to promote your business. It is essential to how you are conveying yourself to your target audience and future customers. What does your brand say about you? With the trend of marketing being more about creating a “relationship” with your customer, does your brand have the right image and presence to do this effectively?
Beauty of Two will assess & consult on your current branding. Analyze its strength and weaknesses, and develop a cohesive and unified branding strategy for your business.
A website is often the first point of contact for a prospective client or student and thus creates the first impression of your institution.
Beauty of Two will assess your current website, analyze its strengths and weaknesses, recommend changes as appropriate and redevelop a visually appealing website that reinforces your brand and is unique to your school or salon. Utilizing WordPress we will custom build a website with graphics, video, plugins, and widgets that speak to your audience.
Hosting services are also available for a low monthly cost.
Even with all of the attention being placed into Online and Social, Print Media is still essential to your marketing message. Beauty of Two creates and delivers relevant, eye catching, results driven print media. Including Business Cards, Appointment Cards, Brochures, Rack Cards, Posters, Gift Certificates, and Window Clings.
We will assess your current collateral, recommend changes to existing pieces as appropriate and develop entirely new creations to create maximum impact and help with branding. Each piece of collateral will be available for print and web presence.
Printing options are available.
Social Media Marketing is an essential component of any marketing plan. Businesses are using social media to build and enhance relationships with their customers beyond those that happen during normal the times they are physically with you. And it’s relationship that keeps customers coming back, increasing both loyalty and retention. When those customers become advocates and increase your word-of-mouth presence, you’ll start seeing amazing returns.
Beauty of Two can be your Social Media Marketing Managers at a fraction of the cost of hiring one in house. We create and execute on all the relevant social media platforms; Facebook, Twitter, Google+, Pinterest, and Instagram.
Your social media presence could arguably be your most effective option for marketing to your current target audience. Beauty of Two will assess your current social media presence and messaging and develop a program that is customized to your specific needs and implementing this plan on all the current social media platforms.
While Email Marketing strikes many as yesterday’s news, with social media and mobile marketing getting all the attention, it is actually alive and well. In fact, with a strong content marketing approach, email is more powerful than ever thanks to social media.
Keep your current customers or future customers in sync with your message by creating weekly or monthly email campaigns. Beauty of Two will create and execute your email and database campaigns that keep your customers informed about offerings, specials, events, and news about your school or salon.